ABM Ignite Tour - Account-Based Marketing Leadership Alliance

Ignite the ABM Spark at Your Organization

Learn how to implement an Account-Based Marketing strategy at your company

Insights From The Experts

With 96% of companies stating that Account-Based Marketing has an impact on marketing’s success, it’s safe to say that ABM has forever changed the game in B2B marketing. But despite being so highly revered, IGNITING an ABM strategy at your organization can seem overwhelming.

Join the ABM Leadership Alliance and a lineup full of industry experts for an afternoon filled with panel discussions and insights that can help put you and your organization on the path to ABM success. Throw in cocktails and hors d’oeuvres and you have one of the most action-packed Sales and Marketing networking events of the year.

What To Expect At The ABM Ignite Tour

Learn practical and actionable “how to” advice on selling ABM at your organization

Gain insights on the efficiencies of an ABM strategy

Have your questions answered by experts across all stages of the ABM journey

Meet the Speakers

Craig Rosenberg

Chief Analyst, TOPO

Matt Heinz

President, Heinz Marketing

Tom Berger

VP, Digital Marketing Progress

Lauren Vaccarello

VP Marketing at Box

Trish Bertuzzi

CEO of The Bridge Group, Inc.

Andy Markowitz

GM, Performance Marketing Labs GE

Cara Harshman

Freelance Journalist, Content Marketer, Storyteller

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